For this project, you’ll create one marketing campaign for your beverage or canned product you made in Graphic Design & Marketing class. You’ll be learning how to build an Augmented Reality (AR) Event Experience / WebAR Promotion with your marketing video connected to an event flyer with a QR code.
You will practice being self-directed in this class. I want you to take the reins and do your work at a professional level and with pride and devotion.
Grading Checklist
- Use your Design & Marketing Strategy for your 3D can beverage client from Graphic Design & Marketing class.
- In this class, you’ll design
- Event flyer (with free product offer barcode and an AR experience QR code
- An augmented reality event experience – WebAR promotion linked to the QR code on the event flyer
- One additional portfolio page to add on to your 3D beverage can pages from Graphic Design & Marketing class. (Download template here)
- Final designs should be in industry-leading software: Illustrator, InDesign, Photoshop, or After Effects. Illustrations can be in Photoshop, Illustrator, Fresco, Procreate, etc.
- You’ll participate in design presentations and critiques
This is what you’re creating
This is the additional portfolio page for your graduate portfolio. It complements the work you did in Graphic Design & Marketing class.
Use the same client as you did in Graphic Design & Marketing class.
