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Design Fundamentals
Design Fundamentals – Homepage
Design Fundamentals (Sec 100) – Course Schedule
Grading Forms & Examples
AI Literacy Roadmap
Using AI – Effectively & Responsibly
Scams Targeting Artists
Marketing Materials to Choose From
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Assignment
Marketing Campaign – Instructions (DF)
• Clients to Choose From
• Design & Marketing Strategy
• Vans Shoes – Example
• Marketing Campaign Examples (DF)
• Learn Canva
• Marketing Funnel
• Marketing Metrics
• Brand Guidelines – Instructions
• 2-Page Portfolio Template – Canva
• 2-Page Portfolio Template – Illustrator
• Presenting your Marketing Campaign
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New Learning
• AI Prompting – Best Practices
• Image Upscaling with AI
• Social Graphic – Instructions
• Email – Instructions
• Web Ad Design (Half-Page) – Instructions
• 2-Sided Flyer– Instructions
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Articles to Read
Graphic Designer + Marketing Skills
AI Trends in Graphic Design
The Graphic Design Process
Design Principles 1
Design Principles 2
Color in Graphic Design
Typography in Graphic Design
Typography History
Art & Photo Direction
Design Trends
Design with Type
Designing with Type – Homepage
Grading Forms & Examples
AI Literacy Roadmap
Using AI – Effectively & Responsibly
AI Prompting – Best Practices
Marketing Materials to Choose From
______________________________
Assignments
Marketing Campaign – Instructions
• Clients to Choose From
• Design & Marketing Strategy
• Vans Shoes – Example
• Marketing Campaign Examples
• Marketing Funnel
• Marketing Metrics
• Brand Guidelines – Instructions
• 2-Page Portfolio Template
• Presenting your Marketing Campaign
______________________________
New Learning
1. 1-Page Promotional Flyer
2. Brochure (Tri-Fold) – Instructions
3. Web Ads – Instructions
4. Brochure (Bi-Fold)- Instructions
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Articles to Read
Type in Graphic Design – Review
Typography History
Web vs. Desktop Fonts
Type on a Website
Type on Packaging
Type Democratization
Graphic Design & Mktg
Graphic Design & Marketing – Homepage
Grading Forms & Examples
AI Literacy Roadmap
Using AI – Effectively & Responsibly
Marketing Materials to Choose From
______________________________
Assignments
Marketing Campaign – Instructions (GDM)
• Design & Marketing Strategy
• Marketing Campaign – PIXELPOP
• Marketing Campaign Examples
• Marketing Funnel
• Marketing Metrics
• Logo Design – Instructions
• Brand Guidelines – Instructions
• 2-Page Portfolio Template
• Presenting your Marketing Campaign
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New Learning
• AI Prompting – Best Practices
• Image Upscaling with AI
• Photo Correction & Color Grading
• 3D Can – Full-Wrap Design
• 3D Can – Create the Object
• 3D Can – Marketing Video
• How to Render Your Video
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Articles To Read
Marketing & Design Case Studies
Digital Content Creation
Digital Content Creation – Course Homepage
Digital Content Creation – WIDS
Grading Forms & Examples
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Assignment
Marketing Campaign – Instructions (DCC)
• Marketing Material Workflow
• Design & Marketing Strategy
• Marketing Funnel
• Marketing Metrics
• Brand Guidelines – Instructions
• 2-Page Portfolio Template
• Presenting your Marketing Campaign
______________________________
New Learning
• Photo & Video with your Phone
• Phone Camera Mastery
• Photo Color Correction & Grading
• Video Color Correction & Grading
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Articles to Read
• Lighting Your Shots
• Product Photography
• Exposure & Color on a Phone
Web Design for Bus.
Web Design for Business – Course Homepage
Web Design for Business – WIDS
Grading Forms & Examples
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Assignment
Marketing Campaign – Instructions
• Clients to Choose From
• Design & Marketing Strategy
• Vans Shoes – Example
• Marketing Campaign Examples
• Marketing Funnel
• Marketing Metrics
• Brand Guidelines – Instructions
• 2-Page Portfolio Template
______________________________
New Learning
• WordPress – Subfolder Install
• WooCommerce & Plugin Installs
• Add a Product to Your Website
• SEO with WordPress and Yoast
• Agentic SEO & Web Design
• Homepage Setup & Design
• Customize Header, Menus & Footer
Week 1 – Marketing Strategy & E-commerce Planning
Week 2 – WordPress Fundamentals & Theme Setup
Week 3 – Product Creation & Marketing Integration
Week 4 – Ecommerce Optimization & Testing
Week 5 – Shopify Setup & Design
Week 6 – Shopify Product Upload & Conversion Tactics
Bus. Concepts
Business Concepts – Course Homepage
Business Concepts – Course Schedule
AI Literacy Roadmap
Using AI – Effectively & Responsibly
AI Prompting – Best Practices
WIDS – Basic AI Literacy Skills
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Assignment
Worksheet 1: Business Concepts at My Job
• Worksheet 1 Example – Nina
• Worksheet 1 Example – Leo
• Worksheet 1 Example – Maria
Job Research – Instructions BC
Worksheet 2: Business Career Path Review
At My Work: Infographic Poster
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Case Studies – New Learning
• Jess and the Upscale Boutique
• Nina and the Retail Store
• Nina’s Black Friday Challenges
• Leo and the Hospital
• Maria and the Coffeehouse
• Maria’s Festival Challenge
• Michael and the Marketing Agency
• Maya and the Cabinet Shop
Portfolio
Portfolio – Homepage
Grading Forms & Examples
AI Literacy Roadmap
Using AI – Effectively & Responsibly
AI Prompting – Best Practices
Self-Awareness & Professionalism
Scams Targeting Artists
Clients to Choose From
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Assignments
1. Job Research – Instructions
AI in Graphic Design Jobs
2. Resume – Instructions
Resume Examples & Template
Resume Writing
3. Interviewing Tips
Mock Interview – Instructions
4. Portfolio Pages – Instructions
5. Behance Portfolio – Instructions
Behance Portfolio Template
6. Design Showcase Display – Instructions
Presenting Your Portfolio
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Articles to Read
9 Keys to Effective Cover Letters
3 Keys to Salary Negotiations
6 Tips to Complete a Job Application
A list of Local Employers
10 Keys to Thank You Notes
7 Tips for Professional References
AI Trends in Graphic Design
UI/UX for Graphic Designers
Comp GD
Comprehensive Graphic Design – Homepage
Grading Forms & Examples
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Assignments
1. Marketing Campaign – Instructions (CGD)
• Design & Marketing Strategy
• Marketing Campaign – PIXELPOP (CGD)
• Marketing Campaign Examples
• Marketing Funnel
• Marketing Metrics
• 2-Page Portfolio Template
• Presenting your Marketing Campaign
2. Resume – Instructions
• Resume Examples & Template
3. Portfolio Pages – Instructions
4. Behance Portfolio – Instructions
• Behance Portfolio Template
5. Design Showcase Display – Instructions
• Presenting Your Portfolio
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New Learning
• Flyer with Integrated Coupon
• 3D Animation in AR
• Vector Animation – Instructions
• Vector Animation – Examples
• Vector Animation – Strategy and Comps
• Vector Animation – Layer Prep
• Vector Animation – Animate in After Effects
• Vector Animation – Render Your Video
Windhill Studio
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