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Design Fundamentals
Design Fundamentals – Homepage
Grading Forms & Examples
AI Literacy Roadmap
Using AI – Effectively & Responsibly
Scams Targeting Artists
Marketing Materials to Choose From
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Assignment
Marketing Campaign – Instructions (DF)
• Clients to Choose From
• Brand & Marketing Strategy
• Marketing Plan & Timeline
• Marketing Funnel
• Marketing Metrics
• Yoga Studio – Example
• PIXELPOP – Example
• Bakery – Example
• Brand Guidelines – Instructions
• Marketing Campaigns – Student Work
• 2-Page Portfolio Template
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New Learning
• AI Prompting – Best Practices
• Image Upscaling with AI
• Email – Instructions
• Social Graphic – Instructions
• Web Ad Design – Instructions
• 2-Sided Flyer– Instructions
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Articles to Read
Graphic Designer + Marketing Skills
AI Trends in Graphic Design
The Graphic Design Process
Design Principles 1
Design Principles 2
Color in Graphic Design
Typography in Graphic Design
Typography History
Art & Photo Direction
Design Trends
Design with Type
Designing with Type – Homepage
Grading Forms & Examples
AI Literacy Roadmap
Using AI – Effectively & Responsibly
AI Prompting – Best Practices
Marketing Materials to Choose From
______________________________
Assignments
Marketing Campaign – Instructions
• Clients to Choose From
• Brand & Marketing Strategy
• Marketing Plan & Timeline
• Marketing Funnel
• Marketing Metrics
• Yoga Studio – Example
• PIXELPOP – Example
• Bakery – Example
• Brand Guidelines – Instructions
• Marketing Campaigns – Student Work
• 2-Page Portfolio Template
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New Learning
1. 1-Page Promotional Flyer
2. Brochure (Tri-Fold) – Instructions
3. Web Ads – Instructions
4. Brochure (Bi-Fold)- Instructions
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Articles to Read
Type in Graphic Design – Review
Typography History
Web vs. Desktop Fonts
Type on a Website
Type on Packaging
Type Democratization
Graphic Design & Mktg
Graphic Design & Marketing – Homepage
Grading Forms & Examples
AI Literacy Roadmap
Using AI – Effectively & Responsibly
Marketing Materials to Choose From
______________________________
Assignments
Marketing Campaign – Instructions
• Clients to Choose From
• Brand & Marketing Strategy
• Marketing Plan & Timeline
• Marketing Funnel
• Marketing Metrics
• Yoga Studio – Example
• PIXELPOP – Example
• Bakery – Example
• Logo Design – Instructions
• Brand Guidelines – Instructions
• Marketing Campaigns – Student Work
• 2-Page Portfolio Template
______________________________
New Learning
• Image Upscaling with AI
• AI Prompting – Best Practices
1-Page Media Kit – Instructions
Plastic Pouch Packaging – Instructions
Baking Pan Packaging – Instructions
Box Packaging – Instructions
• Packaging: What to Include
• Sustainable Packaging Design
• Product Photography Tips
Digital Animated Ad – Instructions
Marketing Video – Instructions
• Marketing Video – Workflow Tutorial
• Marketing Video – Examples
• How to Render Your Video
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Articles To Read
Marketing & Design Case Studies
SEO Basics – Coffee Shop
Digital Content Creation
Digital Content Creation – Course Homepage
Digital Content Creation – WIDS
Grading Forms & Examples
AI Literacy Roadmap
Using AI – Effectively & Responsibly
AI Prompting – Best Practices
Scams Targeting Artists
Marketing Materials to Choose From
______________________________
Assignment
Marketing Campaign – Instructions
• Clients to Choose From
• Brand & Marketing Strategy
• Marketing Plan & Timeline
• Marketing Funnel
• Marketing Metrics
• Yoga Studio – Example
• PIXELPOP – Example
• Bakery – Example
• Brand Guidelines – Instructions
• Marketing Campaigns – Student Work
• 2-Page Portfolio Template
______________________________
New Learning
Week 1a – Smartphone Camera Mastery
Week 1b – Photo & Video Composition
The Exposure Triangle
Week 2a – Lighting & DIY Studio Skills
Week 2b – DIY Product Photography & Flat Lays
Week 3a – Photo Editing
Week 3b – Photoshop Retouching & AI Tools
Week 4 – Video Capture
Week 5 – Video Editing
Week 6 – Marketing Integration
Week 7 – Campaign Presentation
Web Design for Bus.
Web Design for Business – Course Homepage
Web Design for Business – WIDS
Grading Forms & Examples
AI Literacy Roadmap
Using AI – Effectively & Responsibly
AI Prompting – Best Practices
Marketing Materials to Choose From
______________________________
Assignment
Marketing Campaign – Instructions
• Clients to Choose From
• Brand & Marketing Strategy
• Marketing Plan & Timeline
• Marketing Funnel
• Marketing Metrics
• Yoga Studio – Example
• PIXELPOP – Example
• Bakery – Example
• Brand Guidelines – Instructions
• Marketing Campaigns – Student Work
• 2-Page Portfolio Template
______________________________
New Learning
Week 1 – Marketing Strategy & E-commerce Planning
Week 2 – WordPress Fundamentals & Theme Setup
Week 3 – Product Creation & Marketing Integration
Week 4 – Ecommerce Optimization & Testing
Week 5 – Shopify Setup & Design
Week 6 – Shopify Product Upload & Conversion Tactics
Week 7 – Presentations & Evaluation
Bus. Concepts
Business Concepts – Course Homepage
Business Concepts – Course Schedule
AI Literacy Roadmap
Using AI – Effectively & Responsibly
AI Prompting – Best Practices
WIDS – Basic AI Literacy Skills
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Assignment
Worksheet 1: Business Concepts at My Job
• Worksheet 1 Example – Nina
• Worksheet 1 Example – Leo
• Worksheet 1 Example – Maria
Job Research – Instructions BC
Worksheet 2: Business Career Path Review
At My Work: Infographic Poster
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Case Studies – New Learning
• Jess and the Upscale Boutique
• Nina and the Retail Store
• Leo and the Hospital
• Maria and the Coffeehouse
• Michael and the Marketing Agency
• Maya and the Cabinet Shop
Portfolio
Portfolio – Homepage
Grading Forms & Examples
AI Literacy Roadmap
Using AI – Effectively & Responsibly
AI Prompting – Best Practices
Professionalism & Self-Awareness
Scams Targeting Artists
Clients to Choose From
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Assignments
1. Job Research – Instructions
AI in Graphic Design Jobs
2. Resume – Instructions
Resume Examples & Template
Resume Writing
3. Interviewing Tips
Mock Interview – Instructions
4. Portfolio Pages – Instructions
5. Behance Portfolio – Instructions
Behance Portfolio Template
6. Design Showcase Display – Instructions
Presenting Your Portfolio
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Articles to Read
9 Keys to Effective Cover Letters
3 Keys to Salary Negotiations
6 Tips to Complete a Job Application
A list of Local Employers
10 Keys to Thank You Notes
7 Tips for Professional References
AI Trends in Graphic Design
UI/UX for Graphic Designers
Comp GD
Comprehensive Graphic Design – Homepage
Grading Forms & Examples
AI Literacy Roadmap
Using AI – Effectively & Responsibly
AI Prompting – Best Practices
Marketing Materials to Choose From
______________________________
Assignment
Marketing Campaign – Instructions
• Clients to Choose From
• Brand & Marketing Strategy
• Marketing Plan & Timeline
• Marketing Funnel
• Marketing Metrics
• Yoga Studio – Example
• PIXELPOP – Example
• Bakery – Example
• Marketing Campaigns – Student Work
• Logo Design – Instructions
• Brand Guidelines – Instructions
• Marketing & Design Case Studies
• 2-Page Portfolio Template
______________________________
New Learning
Vector Animation – Instructions
• Vector Animation – Examples
• Vector Animation – Strategy and Comps
• Vector Animation – Layer Prep
• Vector Animation – Animate in After Effects
• Vector Animation – Render Your Video
Can Label – Instructions & Mock up
Windhill Studio
Poster Projects by Student (CD&T)
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