Marketing Videos – Examples (gdm)

Here are several examples of student and industry product marketing videos.

Note that most of them use fairly simple effects that you’ll learn in my tutorial videos on After Effects.

Student Examples

  1. Improve Your Health videos (Behance Collection)
  2. Student Marketing videos (Behance Collection)
  3. Student Video Examples (Behance Moodboard)

Industry Examples

Here are several product marketing videos that I found online. Notice that these examples also show several marketing photos that you could use in your animation.

CORELLE
Here’s a strong story and marketing video from Corelle. Notice that most of the images are still photos. I think this would be better with videos.

Hydro Flask Water Bottle

Amazon.com product page

CropBioLife

SMEG Blender

You could do your video on a sustainability topic

Educate your viewers on a topic close to your heart: sustainability. How can we use less water? How can we eat more locally grown foods (reduce shipping)? How can we use less electricity? What are the advantages of walking and biking instead of driving?

(Begin watching at 1:54)
This video has stylized illustrations, fun colors, energetic shapes and type, and a helpful message.

The first example, Orchard Harvest, is a good example of a company using strong product photos to market their product.

Orchard Valley Harvest Trail Mix (< click titles for video)

Popcornopolis Gourmet Popcorn

Wandering Bear Cold Brew Organic Coffee
This is a great example of useful marketing information that you could animate for your 30-second video in After Effects.

Earth’s Dream Organic Bamboo Dinnerware

Arteza Highlighters

Bee Harmony American Organic Honey