New Packaging Designs
Here are several packaged product redesigns I track. As with the logos I track, It's interesting to see which style and layout these companies use to define their packaging and brand's "look."
Why change a product's packaging?
Companies and organizations re-design their packaging, logos, web sites, and brand identity to reflect changes in their marketing campaigns, product offerings, target audience, media usage, and to keep up with ever-changing trends, styles, and consumer needs.
Mom's Best Naturals Cereals
howdesign.com's brief article describing Mom's Best redesign with Minneapolis based HartungKemp/Kick.
Organic Valley Milk
Campbell's Soup and Dole Frozen Blueberries
Celestial Seasonings Tea
Walmart's Great Value Drink Mix
Westinghouse Light Bulbs
Nutro Natural Choice Cat Food